Electrolux vacuum cleaners have quite an illustrious history behind them; mainly because of the evident customer loyalty the brand has gained over the years. For example, the granddaughter of one Electrolux owner has watched her grandmother use the same Electrolux vacuum cleaner since she was a child, more than 30 years, and the machine still performs as well.
Another consumer had used her vacuum continuously for 20 years and immediately replaced her worn model with a brand new Electrolux. If all products received this kind of praise, there would never be a need for today’s consumer reports.
While Electrolux vacuum cleaners have always been well known for their workmanship, their name has undergone many changes. First manufactured in Sweden over 90 years ago, Electrolux cleaners were soon cleaning floors in homes across Europe. Within 10 years, Electrolux, LLC in Dallas, Texas began manufacturing vacuum cleaners for the United States and Canada.
Recently, Sweden’s AB Electrolux decided to capitalize on the popularity of its trademark in North America, offering Texas Electrolux manufacturers $50 million to change its 80-year-old name to Aerus.
Aerus continues to provide Americans and Canadians with durable, hard-working Electrolux vacuum cleaners under both names, and while their products haven’t changed much, their sales methods have changed drastically.
When Electrolux first started in America, a salesman traveled door-to-door, demonstrating and selling vacuum cleaners to middle-income housewives. Over time, the Electrolux range was promoted in several department stores.
These attempts were not very successful, but some models are still found in several large department stores. Most of today’s Electrolux vacuum cleaners are sold through an independent franchise store. There are more than 500 Aerus dealers in the United States and Canada, including several islands.
Aerus also promotes its Electrolux vacuum cleaners online through its website, but a registered account is required to purchase products through the website and there are no visible buttons for visitors to click and buy.
The “buy now” link offers vacuum cleaner buyers an easy way to find a store near them. Consumers can also schedule a product demonstration or request additional information through the website.
The very first American Electrolux vacuum cleaners were innovatively designed with an easy-to-use tank attachment. This style of vacuum is commonly known as a canister vacuum. Today, the Lux Classic, once known as the Electrolux UltraLux 2000, is still one of the most popular models available from Aerus.
There are many styles of Electrolux products available today, now labeled simply Lux, but this classic canister style has proven to be a reliable workhorse, often lasting 30 years.
Service and repair of classic Electrolux vacuum cleaners
Electrolux vacuum cleaners are popular in many American households because of their longevity, but occasionally they need repair. Any authorized Electrolux dealer can carry out repairs to your machine, although vacuum cleaners purchased online, through eBay or elsewhere outside of a franchised dealer are not covered by the warranty.
Consumers are not advised to buy a vacuum cleaner online because these models are often rebuilt, sometimes used, and occasionally these products are stolen.
However, Electrolux vacuum cleaner parts can be found in abundance through various online retailers. Electrolux bags and filters are easy to buy online, even bags for older models including style C bags for the Lux Classic.
User manuals and product manuals can also be found online and are available for immediate download. Some repairs can be done at home with the help of the manual, but an authorized Electrolux store should be responsible for all major servicing and cleaning of the machine.
Sweden’s AB Electrolux, also known as the Electrolux Group, took over the Electrolux brand in 2004. Before becoming known as Electrolux in North America, the Swedish manufacturer sold vacuum cleaners to American households under the popular Eureka brand. Today, AB Electrolux is a leading provider of quality vacuum cleaners worldwide.
Today’s Electrolux vacuum cleaners are available in a wide variety of designs, including classic canister styles, convenient lightweight models and standard upright cleaners. Electrolux also has a robotic vacuum cleaner in the works, but it’s not for sale yet. This top-of-the-line vacuum cleaner will offer a hassle-free floor cleaning solution that automatically recharges in a special charging station whenever the battery runs out.
There are many different options available in every style of modern Electrolux machine. Some models offer low noise, some are rechargeable, and others have practical, extra-long wind-up cords for specialized cleaning. Some types use vacuum cleaner bags, others are bagless or cyclone, and some Electrolux vacuum cleaners are equipped with special HEPA filters that eliminate dust particles that cause allergies.
The Electrolux Oxygen Ultra is a canister vacuum cleaner with a washable HEPA 13 filter, ideal for households with asthmatics. This model removes virtually all dirt and allergens inside your carpet and locks it inside a self-sealing bag, eliminating indoor allergies and respiratory complications caused by dust.
The Electrolux Harmony is another popular canister vacuum cleaner from the world’s leading supplier of home carpet cleaners. This model boasts a quiet motor that is ideal for families with young children, night workers or other sleepers during the day. The Harmony, model number EL6985, also has a self-parking feature, which is great for small storage spaces.
Lightweight vacuum cleaners are ideal for small spills, cleaning sofa cushions or vacuuming stairs. The Electrolux Pronto is a rechargeable bagless vacuum that doubles as a convenient handheld vacuum and crevice tool.
This model has received a lot of reviews from consumers with an average rating of 3.5 out of 5. However, it has been noted that the Pronto does not perform best on carpets and rugs.
One of the most popular models of Electrolux vacuum cleaners is the Intensify. This innovative vacuum cleaner works as an upright model, boasts unbeatable suction power and can be conveniently folded as a canister vacuum, requiring almost no storage space.
The Intensify’s exceptional performance comes with a price, and this model’s compact design doesn’t come without its drawbacks either. Intensify only holds half the dirt in the bag and uses more energy than other models.
Other features commonly found in modern Electrolux vacuum cleaners include extendable attachment bars that save space and facilitate cleaning, integrated lamps to illuminate dark corners, and protective covers and soft wheels to prevent damage to furniture and walls.
Some models have dust sensors to alert you to change the bag, and many offer space-saving features such as collapsible designs and flexible handles.
